DAM Tool Recommendation: Development Must-Have That Skyrockets Efficiency!

Games are often referred to as the ninth art form, and a high-quality game requires substantial resources and involves complex collaboration among multiple individuals. From a major update to a simple model, transitioning an idea to a live product involves multiple stages including requirement gathering, project initiation, design, development, testing, release, and review. 

These stages involve different roles and tasks, making it crucial for team members to progress work following the correct processes and ensure the synchronous transfer of content assets and information.

Blueberry Logo Design

Blueberry DAM Software Design

Currently, mainstream development teams improve management efficiency by industrializing the development and production process. This process critically requires a foundational tool that spans and integrates across organizational layers. When deciding which tools to adopt, a few key points are often considered:

  1. Can it reduce production costs?

  2. Can it increase management efficiency?

  3. Can it enhance the product's competitiveness, bringing sustained profits?

Addressing these points, let's explore how top industry manufacturers like Blueberry use Digital Asset Management (DAM) tools to streamline costs and open new revenue streams. Blueberry, specifically developed for the gaming industry, offers a content asset management system and enterprise-level solutions that help teams quickly establish industrial pipelines, thus enhancing development and production efficiency.

Key Point 1: Cost Reduction

Cost reduction is about saving money. The most effective way is to improve the reusability of project experiences and content asset efficiency, minimizing the waste caused by "reinventing the wheel."

  • Unified Resource Management, Deep Value Extraction: Blueberry provides a centralized, secure online repository for all content assets, enhancing operational efficiency and breaking down management silos. This allows high-quality content assets to be reused and shared across multiple projects, making all resources readily visible and manageable, and facilitating decision-making and new project development.

  • Cross-Domain and Cross-System Integration: A system or tool used by multiple departments and personnel inherently integrates several older tools. By replacing or integrating multiple tools with Blueberry, the same tasks can be accomplished with fewer resources.

  • Quick Search and Access: Optimizing workflows to save time on content searches is crucial. High-quality content assets imply higher approval ratings. Quickly locating these for secondary processing reduces the time and cost of recreating content. Besides traditional search capabilities like file name, size, shape, dimensions, and upload time, Blueberry also supports image-based and video search, which becomes critically important as project file volumes increase.

Blueberry Quick search tool

  Blueberry DAM API Integration

Key Point 2: Enhancing Management Efficiency

About three or four years ago, a well-known Shanghai-based game company launched a tank game requiring the production of numerous advertising resources. The process of distributing files externally was cumbersome, involving downloading over 200 model files from a server to a local drive before uploading them to Baidu Cloud—a process that took several days and was prone to disconnections.

Key Point 3: Enhancing Product Competitiveness, Sustaining Revenue

Rigorous and Flexible Permission Management: All content asset usage permissions can be managed within the system, setting alerts and permissions. Through layered permission management, access, editing, and sharing of specific assets require approval, ensuring the security of sensitive information.

By integrating with enterprise OA and project management tools (such asFeishu/DingTalk/Teambition/JIRA), Blueberry synchronizes divisions and work order lists automatically. Modifications to work orders or file statuses are synchronized in real-time, automatically passing back file addresses within work orders, completing team development collaboration in one automated step, and truly linking tasks and assets.

DAM team collaboration tool

DAM Teamwork and Collaboration Tool

This document has been fully translated and integrated with visual and hyperlink enhancements to provide a comprehensive overview of the digital asset management tools used in the game development process. If there's anything else you need to know more about gaming please Visit Blueberry Free trial For more inquiries!










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In DAM Industrial Design, This Tool Achieves Visualized Progress